Mission
To improve quality of life through innovative and sustainable solutions.
An integrated company operating in five strategic segments to improve people's quality of life.
Around 1962, a 23-year-old who worked at his father's brickworks decided to innovate and start his own business. Together with his brothers, Renato Damo began a journey defined by hard work, vision and commitment.
The name LARA was a nod to the brothers who were then partners in the business: Leonel, Atílio, Renato and Antônio.
Lara grew to become Grupo Lara, and today it is an integrated company operating in five strategic segments: sanitary landfills, sanitation, power generation, public lighting and public health.
To improve quality of life through innovative and sustainable solutions.
To be a globally recognized group for excellence in management, operations and results.
Professionalism, Sustainability, Ethics, Innovation and Respect.
See where Grupo Lara operates.